![]() ![]() It stars Paddy Considine, Matt Smith, Olivia Cooke, Emma D’Arcy, Steve Toussaint, Eve Best, Fabien Frankel, Sonoya Mizuno and Rhys Ifans. “House of the Dragon” is based on Martin’s “Fire & Blood.” Set 200 years before the events of “Game of Thrones,” the series tells the story of House Targaryen. “We can’t wait for fans to engage with DracARys and further immerse themselves in the world of Westeros.” “With ‘House of the Dragon: DracARys’ we have built the most personalized, responsive, virtual creature to ever live on your phone, brought to life in the latest augmented reality technology,” said Victor Pineiro, director of digital innovation for HBO Max. The game uses the Unity game engine and Niantic’s Lightship augmented-reality technology with sound design by London-based studio Factory. The HBO Max marketing team developed the “DracARys” app with Technicolor Creative Studios’ The Mill division. Additional countries will be announced at a later date. The free “DracARys” app is now available to download on Apple and Google Play app stores in 19 countries: Argentina, Australia, Brazil, Canada, Chile, Colombia, Czech Republic, Denmark, Finland, Hungary, Mexico, Norway, Poland, Portugal, Spain, Sweden, the Netherlands, the U.K. HBO released the trailer for “The House of the Dragon” last week. Martin and the cast of the show, which premieres Aug. ![]() “House of the Dragon: DracARys” debuted July 20 at San Diego Comic-Con for attendees of the immersive guided experience “House of the Dragon: The Dragon’s Den.” HBO also hosted a panel at Comic-Con for the series with George R.R. ![]()
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